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Customer Loyalty: PepsiCo's Loyalty Program Sends Rewards to PayPal, Venmo

PepsiCo’s first-ever cashback loyalty program, PepCoin, rewards members for buying a beverage and a snack within nearly ...

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Snap Fact: Kroger opens its first downtown location in 50 years

On September 25, Kroger opened its first downtown location in 50 years, Kroger on the Rhine. In its modern design, it ...

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Snap Fact: With its New Loyalty Program, Target Tries to Attract Infrequent Shoppers

On October 6, Target’s new loyalty program, Target Circle, replaced Cartwheel, its popular loyalty app. With private ...

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Retail News: Walmart’s First Healthcare Services ‘Super Center’ Opens

Walmart recently opened its first 10,000 square-foot “Walmart Health” center in Dallas, Georgia, giving shoppers access ...

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SNAP FACT: CVS Extends CarePass Membership

Following a pilot in the Boston area, CVS announced that its CarePass membership program is rolling out nationally. ...

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Snickers Wants to Change the Date of Halloween

A Thursday Halloween? Not Satisfying. Halloween on the last Saturday of October? Satisfying. Snickers is tying to get ...

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55% of US Shoppers Will Abandon a Brand Following a Bad Experience

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Chipotle Smashes TikTok Records with #GuacDance Challenge

Chipotle's #GuacDance challenge, which urged guac fans to show off dance moves dedicated to avocados, kicked off last ...

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Retail News: CVS Targets Millennials with Amazon-like Membership

Drugstores like CVS and Walgreens are fighting to stay relevant as more people shop on Amazon. CVS's new membership ...

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Snickers Lifts Moods with Mobile Micro-Gifting Push from Walmart

Snickers launched its first micro-gifting campaign to lift the spirits of smartphone users amid "the negativity ...

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SNAP FACT: Retail’s Fastest Growing Ad Format: Paid Search

As omni A few highlights below: It’s forecasted that 46.3% of retail digital ad dollars will be spent on search this ...